#Define illuminate online how to
That includes unpacking the opportunity that hybrid represents, how to take advantage of it, and winning strategies and practices for the future.īut, crucially, Illuminate is also about experiencing a hybrid show first-hand.Īlongside the Marriott team, we will aim to demonstrate what a best-in-class hybrid event entails-especially how to craft content and foster audience engagement for a mixed in-person and online event. Experience a live hybrid event in LA and on HopinĪs the world emerges from the pandemic, Illuminate will explore the events landscape-in 2021 and beyond. Register to attend on the Illuminate event website. Spotlight the leaders in our industry who are innovating at the intersection of in-person and digital experiences.Give event professionals unprecedented behind-the-scenes access to see how we produced our hybrid show.
Showcase what a best-of-breed hybrid experience can look like.LIVE and online on the Hopin event platform. The event will take place simultaneously onsite at the JW Marriott Los Angeles L.A. Illuminate is a first-of-its-kind live show for event professionals to network and explore what’s next for the events industry. We will all learn, innovate, and grow together.Īnd this will all begin on July 7, at Illuminate-a hybrid show that will bring together thousands of event professionals from around the globe. Going forward, our bet is that in-person events will incorporate those learnings-and take on elements of digital experiences to create altogether new, immersive ways to bring people together.ĭefining the future of events, however, will be a collective project. We learned a lot over the last year-especially about the power of digital tools like virtual events to open up conversations and communities to people around the world. Sports arenas are beginning to fill back up, travel is rebounding, and some workers are trickling back into offices.īut as many have observed, life after Covid won’t simply be a return to the pre-pandemic normal. After a year of unprecedented challenges, we are seeing early signals that the worst of the pandemic is behind us (knock on wood).
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